When you fundraise through IsraelGives, we charge a platform fee. In addition, for online donations, there's also a fee charged by the payment processor (credit card, Paypal, Bit, Apple Pay, etc.). Together, the total fee is typically for 2.9% on campaigns, and 3.9% on donation forms.
Now we're introducing a new feature that - in spite of these fees - can help you to receive 100% of each donation that you receive.
Cover My Fee
The new feature is called Cover My Fee, and it allows and encourages your donors to slightly increase their donation amount to ensure that you receive 100% of their donation.
How does it work?
When you create a MYSITE donation form or a campaign, on the last step of the wizard you'll now see the question "Would you like to allow donors to cover the transaction fee"?
If you select "Yes", the following question will appear at the end of your donation form:
If the donor checks the checkbox, then the sum that we show them (in this example ₪3.90) is added to the donation sum. So if a donor was donating ₪100 and checked the box, their donation automatically increases to ₪103.90.
The sum that we present is calculated in the following manner:
If you activate the tip mechanism on the form or campaign, we will multiply the sum of the donation by 2.9%
If you do not the tip mechanism on the form or campaign, we will multiply the sum of the donation by 3.9%
To see an example of a donation form uses the Cover my Fee feature, click here.
Is the fee exactly 3.9% or 2.9%?
No, it isn't. Additional fees may apply, like for payments by American Express, and digital receipts. But it's meant to reflect a good average of what the fee will be, and is an easy way to upsell the donation.
Do many donor opt-in to the Cover my Fee?
In our Beta testing, over 60% of donors opted-in to Cover my Fee, making it a great and easy way to upsell and increase your donation.
What about recurring monthly donations?
If a donor increases their donation amount from ₪100 to ₪103.90, then every month they'll be charged and receipted for ₪103.90.
What does it cost me to use the Cover my Fee feature?
Nothing - it's free.